Building Trust in Western Michigan
Sunset over Lake Michigan, Douglas Beach Park. “Due to an extremely difficult economic environment, CertifiChecks, Inc., has ceased operations, effective immediately.” When this announcement appeared on the CertifiChecks website February 26, it left chambers of commerce across the country and even the Department of Defense with a huge problem. Jane Clark, president of the Holland Area Chamber of Commerce, got the news on Friday, February 27. The Holland chamber used Certifi-Checks to manage a “buy local” gift certificate program since 2001. Clark said individuals purchased $350,000 in “HollanDollars” between January 2008 and January 2009. Recipients could walk into participating businesses and buy whatever they wanted. The merchant would deposit the certificate like any other check, and the chamber earned a slight commission. CertifiChecks administrated the program, issued certificates, reaped interest on the money they held, and kept the funds from certificates nobody redeemed. A...